Weight Gain is at Epidemic Proportions

With All the Endless Ideas and Opinions of “Experts” and Marketers, You’d Think the Weight Problem Was Solved By Now

There must be a solution — there has to be a solution, an answer?

But, maybe not.

Or, is it just that the 65% plus overweight (obese) population has no willpower, no personal resolve?

People just fail to take personal responsibility?

I just don’t buy that, I think it’s impossible that such a large percentage of people can’t do what has to be done.

We know people can lose weight — we see it all the time: on TV, on the cover of People Magazine.

But, we scientists also KNOW that 95% of these people regain all the weight they lost, plus even more.

The TV and magazine writers ask these “weight losers” what methods they used to lose the weight. Each often follows a different plan. We know that there are a lot of plans out there that, obviously, work because some people do lose weight.

But, a Question Arises that Needs an Answer:

Is There Some Common Denominator to All the Plans that Do Work?

Is there some underlying physiological factor that’s common to every person who loses weight? Now, if that’s the case, maybe, just maybe, we have the solution.

Is anyone looking for the common ground? I can’t see that many have done so. They never did it for me when I was fat — I just kept trying different plans.

Question #1: Is losing weight and keeping it off one of the most complex problems in the world — one that requires all of these different plans and methods for weight loss?

Or…

Question #2: Is losing weight and keeping it off one of the simplest things in the world — one that has only one solution that works for everyone?

I Needed to Solve this Problem for My Own Desperation

I got very fat at the age of twelve, very fat. My nickname in the eighth grade was “Fat Ass.” Not a good time psychologically to be tapped with a moniker like that!

I was desperate, I needed answers and I needed them fast.

At age eight I’d been introduced to muscle building by my Dad.

But, he was gone by age twelve, so I turned to the muscle magazines of the day.

I clinged to the written words contained within those magazines by what I perceived to be the experts.

Then I grew taller and the little Fat Ass was no more. And, since I was strong, because I lifted weights, I was a real good athlete.

My new model, however, was not one of “I don’t want to be 5 X 5,” but, I wanted to be lean and muscular. My initial goal was to have the veins in my arms show. OK, I achieved that goal.

Then, I just kept upping the ante — I wanted my abs to show. So, like everyone else, I tried all the plans. But, I never reached my goal. I figured the muscle magazine experts just didn’t know exactly HOW to do it even though many did do it. But, they really couldn’t teach someone else HOW to do it.

Now, I barely got through school, I was a jock and didn’t care for the books.

At age 23, I came up with what then (and even now) seemed like a preposterous idea: I’d go to graduate school with the plan of getting a doctorate. Would not be an easy task.

The other notion I held strongly was that the PhDs in graduate school would have the answers I so desperately needed, and I know that the vast majority of people hold the same belief.

Why did I believe this? Because the muscle mag guys failed me and someone must have the answers.

Boy, was I wrong about thinking the PhDs had the answers too.

In my failed efforts to get answers, I finally figured out that I’d have to find the answers on my own. I began doing very advanced experiments on myself and when I asked questions of the PhDs (my own PhD professors) about the outcome of my experiments, they’d have no answers for me.

Turned out I was doing experiments that scientists hadn’t even looked at yet. I’d gotten that far ahead of my time. Gradually, I began to figure things out.

Well, I finally did get those abs, but couldn’t hold them.

That was the next learning ground: what did I have to do to keep them, or, if I lost them, how could I get them back?

Graduate school took fifteen years because I had to work.

And as I learned physiology and biochemistry, I’d get side-tracked and read research papers in an effort to get my answers.

I learned that what I wanted to know was not in a textbook and pieces were spread all over the place in an endless number of independent research papers.

An example: I found out, in contrast to what the majority of research scientists said, that to build more muscle, I’d need to eat more protein. It was also argued that if one ate too much protein that he’d ruin his liver and kidneys.

I had to chase down the answer to that. It wasn’t true, but they never bothered to actually research the facts and find the truth. I did because I needed to.

now, more protein equals more meat and that meant more fat and cholesterol

had to track that one down too

found out in 1980 that we’d been lied to on that issue ever since the story broke in 1953

even now, in 2008, it’s still believed by the mainstream that fat and cholesterol are health hazards

don’t believe me that they aren’t?

just search “cholesterol myths” and start doing your research, you’ll be stunned by what you’ll turn up!

I Know What I’m Talking About Here is “Contrarianism” to the Max, but Only the Facts Matter to Me and to You!

Alright, that gives you a small taste of what I went through to find out how to lose and control my weight.

For decades I ran through a gauntlet of misinformation, false ideas, dead-ends, and just plain lies.

It was no easy task.

It’s even harder today, particularly because of the Internet as more and more “annointed” experts and talking heads appear every day.

As I found out, the supposed experts (doctors and PhDs) are mostly clueless and what you don’t know, that I know, is that “weight-loss science” is largely based on belief systems and not facts.

I know because I’m part of the brotherhood. I describe all these details in my There’s No Fountain of Youth book.

The next major group that screws you up are the marketers: this group is made up of book writers, weight loss program companies, writers of articles for magazines, supplement sellers, and the muscle-head crowd such as personal trainers.

Can You Actually Lose 30 Pounds in 30 Days as the Marketers Claim?

You can only lose 30 pounds in 30 days if you don’t eat anything, and most of that loss will be water weight.

Quit being duped, learn how to do it the right way, the optimal way.

It’s time to answer some of the questions I posed above.

Weight loss is not complex, in fact, it’s one of the simplest things on the planet, it’s guided by one simple rule, the Law of Thermodynamics: Calories Rule.

There are many who want to argue this and I’ll talk more about the Calorie Theory on another page.

Now, that being undeniable, many things affect this rule and you’d better understand every one of them if you want to succeed. I do and I wrote them all down for you in the multiple books that you need to read if you want all the answers that took me 50 years to compile.

Here’s my answer to the question about failure to lose weight: people just don’t know HOW to succeed.

They’ve been bombarded with so much nonsense that there’s no chance to succeed. Marketers want to keep it going so they can keep turning a profit. Others who are sincere in trying to provide answers just don’t know enough.

It took me decades to learn this.

Why Did I Bother to Write Books on Weight Loss and Control?

It’s so competitive and the chance of getting through all the noise is slim.

The answer is that I just got to the point where I knew that I piled up all this valuable information and I knew that others had not because I’d looked at and had done everything out there. I knew where all the holes and flaws were.

So, as you read my work, you’ll learn how to do it, the facts and all the facts.

There is ONE and only ONE underlying principle and we are all beholden to it. But, there are many pitfalls to following the ONE rule and I’ll teach them all to you.

No matter what you want to do with your body: just lose your belly or get abs or improve sports performance, I teach you what you need to do.

I’ll put on a set of blinders for you so that you can’t be suckered by all the misinformation and lies that surround this topic.

Our bodies work by a set of rules, physiological and biochemical, that cannot be broken.

Learn the rules and you cannot fail, unless you learn them but don’t live by them.

The Theme of this Site and My Work is that There is Only One Way to Lose Weight

You Must Eat Fewer Calories than You Burn

There can be many different ways to try to create a calorie imbalance between energy input (eating) and energy output (calorie burning), but creating the imbalance is the only thing that works for everyone. We are all the same.

There are, however, many ways to up-end the apple cart and failure to create the imbalance is the result.

This is exactly what I’m going to teach you:

everything that blocks or impedes the creation of a calorie imbalance

how to optimize the process of creating the imbalance

how to overcome blockages to creating the imbalance

how to overcome hurdles during the process

how to get rid of all the false belief systems people hold in their heads about why what they’re doing to lose weight isn’t working — and this may be the biggest reason for failure

This unearthing of the Solution is what makes this site and my work unique — this is not yet another diet plan — the endless introduction of one plan after the other because there’s so much weight loss failure.

We don’t need any more plans, we need to understand the answer — HOW it works.

Then, we finally become Empowered.